Tag: SEO

SEO Articles and Mobile Web Design

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SEO articles are a sound and relatively inexpensive marketing tool. It is a great way to tap into local traffic with low levels of competition. Business owners can hire a search engine optimization company to optimize their website for pertinent search keywords in the area, and benefit from high search rankings for those terms. However, while this is a sound strategy to capture the traditional internet surfer, business owners may be losing precious traffic if they don’t look to capture the mobile internet surfer as well. More and more savvy webmasters are beginning to realize the importance of mobile web design, and how it can complement their traditional SEO articles and other marketing efforts.

According to the Cisco Visual Networking Index, in 2010, mobile traffic nearly tripled over the previous year for the third year in a row, and global mobile traffic will increase 26-fold by 2015 compared to 2010. Google stated that the growth rate of searches conducted on mobile devices is higher than that of desktops and laptops. It stands to reason that any search engine optimization strategy needs to be done with mobile traffic in mind. Whether through changes to the design of the existing website or via the creation of a mobile-friendly version, any SEO articles and/or content will be better served by incorporating a presence in the mobile internet.

While traditionally designed websites may appear on mobile searches, the site doesn’t appear in its entirety on the small screen of smartphones. The user has to perform quite a bit of horizontal and vertical scrolling to cover the entire website. And given the fickle nature of today’s internet surfer, he or she is more likely to hit the back button and move on to a web property that is designed for a mobile device, thereby rendering any SEO efforts moot with respect to a large segment of internet surfers.

Sure, iPhones and Androids come with zooming capabilities, but zoom too far out and you can barely read the content or click on any link, zoom too far in and you’re back to having to play with the scroll bars, not to mention the fact that some smartphones have a problem, in a sense that it causes them to run slower, with things like flash, Javascript and other elements of design that are common to traditional sites.

In addition, mobile phone technology makes mobile internet very conducive to local search. Assisted GPS, for instance, can return local search results with businesses that are within close proximity of the user. Google mobile searches show results with easy buttons, such as a hyperlinked phone number that allows the user to directly phone a business by simply hitting the hyperlink.

Local search engine optimization and SEO articles are a very efficient and cost-effective marketing strategy, but not as efficient as it can be when combined with mobile web design. The advent of mobile devices and the growing trend of mobile internet surfing make it virtually imperative for businesses to have a presence in the mobile as well as the traditional internet. Not having that presence can substantially curtail any optimization efforts.

Web Design Melbourne How Your Online Business Can Be Transformed Into A Thriving Cash Cow

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If you plan to enjoy any online success, it is vital that you have a well-designed website. Such a site will look clean, neat and professional, and it will attract visitors. Sites that are well designed will leave a good impression with your customers, and it will be this impression that will keep them coming back to you repeatedly. If you do not want to spend time working on web design, or if you do not possess a whole lot of web design experience, then it is essential that you hire professionals to do the work. If you are starting an online business and are in need of top-of-the-line web design services and you reside in the Melbourne area, web design Melbourne companies will be able to provide you with what you need to succeed on the net.

A quality web design Melbourne company will make sure your site is designed to your specifications. However you want the web design company to construct your site let them know. They will make your dreams come to life on the web. The staff at a top notch web design Melbourne company are well trained in all web design and development languages, thus nothing will be too difficult for them to accomplish.

Another benefit to having your site built by a Web design Melbourne company is that your website will also be SEO friendly. Part of a good SEO campaign is to have your site designed in such a way that the search engines will be able to easily read it. This means that your site will have a properly designed sitemap, pages that are written in clean HTML, metatags, keywords in anchor text and headings, keywords in bolded text and keywords in the URL as well as the links. When your site is designed in this fashion, the rest of the SEO campaign will be a cinch. All you will need to do in order to obtain outstanding SEO results is focus on building your backlinks and come up with a strong off site SEO strategy. Then, you will be able to expect your profits to soar.

When you have a professional web design Melbourne company build your website for you, you will have the peace of mind knowing that your site is done right. You can also count on your site being search engine friendly, enabling it to be properly optimized for SEO campaigns. Your well-done, professionally designed, attractive website will be transformed into a thriving cash cow, as customers will come and want to remain your customer for life. They will refer others to you also, allowing your business to grow substantially.

SEO Friendly Web Design

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Many people view SEO and web design as two entirely unrelated business website components. However, this couldn’t be farther from the truth. In fact, expert designer and optimizer Chris Vendilli, founder of Pittsburgh web design company ProFromGo, recently counseled a group of small business owners looking to expand their online business:

“SEO must be integrated into the web design process long before you ever begin to build the site. These are not mutually exclusive website aspects and in fact one without the other is a very poor strategy for any business owner, ultimately resulting in an abysmal ROI.”

Vendilli would know – his company is one of the few professional Pittsburgh web design services that have integrated SEO into web development right from the start. According to Vendilli, there are a minimum of 6 critical aspects of web design that must incorporate SEO in order to be effective:

Domain

Exact-match domains often yield powerful SEO effects. When starting a new website, some savvy online businesses find a keyword or keyphrase that is relevant to their services or products and likely to convert well. Keywords that receive a large amount of traffic can then be used to purchase exact-match domains. However, another strategy that works well is to create a name that does not have any search history at all. For instance, websites like Yahoo, Google, Facebook and MySpace all use domains where there would be no “naturally occurring” competition for search terms. To clarify, if you make up the domain snausoodle.com to sell your product, Sausage Doodles, you’ll probably automatically rank on page one for that term. This is the drawback with exact-match domains – there is the possibility that you’ll compete with naturally occurring search terms.

Keywords

In the online world, keywords are everything. They are the primary way that people look for information, products and services, and they are the primary language that search engines speak in. If you’re working with a web design firm that isn’t concerned about integrating your keywords into the design process, you may be working with the wrong company. Keywords must be properly optimized into nearly every aspect of your website, including all tags and titles, descriptions, alternate text, copy and content.

Navigation

If your site is not easy to navigate you’ll experience a high bounce rate and a lack of indexation. Search engines take this into account when determining where to rank your website in the search results. Therefore navigation is just as critical to the design process of a website as it is to the SEO.

Page Layout

Your site must be user friendly. If it’s not, your bounce rate will increase and your traffic will suffer. A website must be optimized for the reader. This means that it cannot simply consist of huge blocks of unbroken text or be cluttered with images and calls to action. There must be a logical flow to the pages and text, graphics and call outs must be placed where appropriate. Customers that are not able to find what they are looking for on your page will bounce away to your competitors, and search engines like Google have specific algorithmic formulas that can “calculate” how well your pages are laid out.

Sitemap

As part of a recent internet marketing case study, a Pittsburgh restaurant’s SEO tactics were recently examined. Pre-study traffic had been stagnant for approximately three years. After hiring a professional Pittsburgh web design company to make some structural changes, the restaurant then planned on utilizing the services of a separate Pittsburgh SEO services provider. However, one of the first things the web design company did was to create a sitemap for the restaurant, which had a considerable amount of content. After the sitemap was indexed the website realized a dramatic improvement in traffic and search rankings. As a result the extent of the required SEO services was reduced and the company was able to save money by simply adding a sitemap plugin to their WordPress website.

Load Time

If you think you can’t stand waiting long periods of time for pages to load, you’re not alone, as search bots don’t like it either and will penalize websites that aren’t equipped to handle the level of traffic they receive. Therefore, a fast load time, plenty of bandwidth and a dedicated IP can help to improve both the form and function of your website, and that’s good news for your SEO needs.

Get the best integration of SEO and http://www.profromgo.com/services/web-design/ possible.

Or, click here for a free SEO and web design strategy session for Pittsburgh based small businesses:

http://www.profromgo.com/services/pittsburgh-seo

How To Create An Adt Affiliate Website And Make Money

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ADT is by and far the most trusted name in home security. In fact, 9 out of every 10 homes that have a home security system have an ADT security system. ADT is known for being reliable, affordable, and effective at protecting homes from break-ins and other security instances. Individuals all over the United States seek out ADT services each and every day! If you run and operate an ADT affiliate website, you can take advantage of the high demand for ADT services and can begin generating a substantial monthly income.

The good news is that creating an ADT affiliate website and finding ADT affiliates is very simplistic. In fact, you can get started right now and begin making money this month! Its that easy! There are just a few simple steps that you need to take in order to get started.

First off, you will need to build an ADT affiliate website. You can build the website yourself if you have web-design skills or can hire a freelance web designer or design firm to build a ADT affiliate website for you or you can use a free blog service like E-Blogger or Blogspot. Once you have created an ADT affiliate website or blog, you will then need to place information on this website that will entice visitors to come to your website when they search for ADT related material.

Most people will write keyword rich articles which they will then place on their website based on home security and ADT systems! Others will hire freelance writers to do this for them, or will hire SEO experts in order to ensure the success of their website. The objective behind adding this content to your website or blog is to place effective keywords in your coding that will be read by search engines like Google and Yahoo. The more ADT home security keywords that your website has the higher up in search rankings that your website will appear.

Once you have established your website and started to fill it with home security content, you will then need to seek out ADT affiliates. ADT affiliates are companies or resources that will pay you based on advertising their products and services. For example, one of the most popular and effective ADT affiliates available is US Home Alarm. US Home Alarm offers unique tools and services for individuals who run an ADT affiliate website. They offer advertising tools and resources that will make partnering with them easy and effective.

All you have to do is use their advertising materials and place specific links and coding on your ADT affiliate website or blog. Every time a visitor to your website clicks on one of these links and makes a purchase you will make a commission. The more sales that you make each month based on these links the higher that your commissions will grow.

US Home Alarm is in fact the best resource to turn to when it comes to ADT affiliates! They offer high compensation and unlimited resources and tracking devices that make running an ADT affiliate website easy as can be. Best of all, it is free to join their program and you can start making money right away.

Finding an Award Winning Web Design Company

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Finding an Award Winning Web Design Company

Every online business wants to outperform the competitors. The best way of succeeding in besting your competition is to have an Award winning web design company in your corner. By doing so, you separate your company from all other companies by adding the professional touches only found by using a skilled design firm.

Having the latest technology is only a part of having a successful website design. Without the proper setup, all of the new bells and whistles are virtually useless. Your main goal should be to supply your audience with a professional look with user friendly accommodations. Slow loading pages and broken links can sink even the most promising website. Hiring a web design company will ensure that your site will be at optimal performance and will help avoid the devastating mistakes so often made.

There are a few simple steps an entrepreneur can take while searching for a web design company. Before you hire a web designer, experts strongly suggest that you first request the companys portfolio for your review. By doing so, you will have an opportunity to view their work and determine if the company is a good fit for your company and its needs.

Review Testimonials of Website Design Company
Always ask the web design company for testimonials from previous clients. You can usually find client testimonials on the designers testimonial page. Most testimonials contain a link which will take you to the client page. This will allow you to review the client page and get a feel for the designers work.

Services Offered by Web Designing Company
The next step is to find out what services the company has to offer and if the services will benefit your company. Depending upon the needs of your website will determine what services you will require. The most commonly used services include SEO services, web hosting, flash design, eCommerce, etc.

Wanting to save some time and money? Consider hiring a web design company that is specialized in search engine optimization. Web designers who are skilled in SEO build your site and perform search engine optimization. This choice will not only save you time and money but will also ensure that your site is search engine friendly.

Quotation from Website Designing Company
Ok, you have read the web designers portfolio, researched each web solution that is offered and poured over the testimonials. There is just one more step to take and that is to request a quote. When you receive a quote, you need to remember that the quote usually reflects the quality of service that you will receive. If you want an average website, you will probably pay less. If you want an award winning website, the added expense will reflect greatly in the efficiency and appearance of your website. Do your homework and research several web design companies. Get several quotes and examine all of your options for each company before making your decision. The most important decision has to be how the designer will enhance your business. Once you have found that perfect website design company, you are ready to separate your business from the competition.

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