By Michael S. Sanderson Oxford – March 31, 2014. The web design Oxford company Colour Rich recently published on their website findings which show a 52% increase in clients’ sites within a period of six months. According to the company this indicates the importance of creative web design when it comes to marketing and e-commerce. There are many web design London providers, but the needs of e-commerce sites are very specific. To attract prospective buyers and customers, websites have to be easy to use, attractive to the eyes and fully functional. Maintenance and upgrades have to be straightforward so a web design Oxford service needs to provide templates for tracking and campaign purposes. Web design London services need to provide not just online tools, but offline tools as well such as print and graphic design. The latest studies show printed media still makes a difference with consumers, hence its importance. While more and more people are turning to the Internet for shopping and other activities, a good majority still prefer offline sales, making offline features necessary. Two other important factors are SEO and conversion. Conversion refers to people that visit websites and become customers, while SEO refers to the optimisation of a site for search engines like Google. Together these two elements make up an important part of the success of any e-commerce site or marketing strategy. Creative web design ideas need to translate to positive results however. While companies can make all sorts of claims it is advisable to go with one that has a proven track record of conversion and site visitor increase. About Colour Rich Colour Rich is a leading website design company with a reputation for increasing a client’s site visitors by over 50% on average. Alongside their affordable website design service, Colour Rich also offers SEO for websites, CMS and online marketing. Print and graphic design services are available as well from the company. Contact Details: Michael S. Sanderson 115 Broadmarsh Lane Freeland, Witney Oxford OX29 8QP
Tag: london
Why Kpis Are Imperative For Your Website Design Seo
Every London digital agency has to review the effectiveness of their SEO, advertising and marketing efforts. But these cannot be analysed without drawing out KPIs (key performance indicators), which will lay the yardstick to meet your web design London conversion, time lines and strategic targets.
Performance measurement techniques are there to cater to a specific niche and that is to analyse your returns on investments and objectives. However, KPIs for your website design London stretch beyond the one channel thought process thereby helping with the development of long term marketing and central advantages.
It is the case with many a London digital agency site that they have induced all the right supplements but cannot formulate the correct way to execute the same. Being acknowledged with the fact that your web design London landing page has upped the conversion rate by say, 15% is one KPI. Moreover, other factors such as enhancing lead generation, product inquiries or phone calls by say, 42% adhering to the given timeline and strategic techniques are also KPIs.
The above based website design London instances are formulated on gap analysis i.e. from the current levels of performance to where you have predicted to be. Nonetheless, they throw precious light on your current effectiveness of your web design London site.
Now, when you are looking for results that are rather performance oriented, analysing aspects such as time spent on your London digital agency page, keyword integration to maximise traffic and its relevancy rate are pivotal. In this case, having determined the website design London current bounce rate and what calls to action deliver results on the landing page are the significant factors to look into.
Thus, taking care of the above metrics would permit you to create a basic KPI analysis that would entail performance amplification techniques individually or even across the plethora at any given time. Nevertheless, without the aid of these analytics and statistics, all your web design London business is doing is in-taking part of the information with regards to future sales increment prospects for your web.
The need to be focussed is an integral part of the SMART model:
Specific
Measurable
Achievable
Result-oriented or Relevant
Time-bound
By amalgamating the above with the KISS model (keeping it simple) which would suggest the who, what, where, when and how factors, you can effortlessly articulate the aims and objective for your London digital agency landing page. This permits your website design London to set for itself a realistic yardstick.
The intrinsic values of KIPs lie within its ability to reproduce the effect or to some extent, even know which of your web design London modifications are optimistically affecting traffic, conversion and visitor bounce rate. And not having knowledge of where to attain profits from and how the same can be calculated would only relay your website design London performance over and over.
To sum up then, without the use of KPIs, an amplification of say, 110% traffic via search engines and other strategic aims would not be accomplished thereby not allowing your London digital agency SEO efforts to attain their full capacity.
Enhance Your Ecommerce Website Through Quality Web Design
http://www.ecommerce-web-design-seo.com
In our previous blog, we explained Pay Per Click marketing; this time we’re looking at the quality of your website through quality web design and the impact that this can have on your visitors’ decision to buy.
How attractive is your ‘shop window’, and how is this affected by Quality Web Design?
Your website is your shop window. It takes only a few seconds to walk past most shop fronts. We all make judgments based on lots of pieces of information. For instance, imagine you’ve been working hard and you’re starving. In the time it takes to walk past your local sandwich shop, your brain can take in countless pieces of information:
One guy making the sandwiches is sneezing; none of them are wearing hats to protect the food from their hair
One staff member is handling delivery boxes whilst wearing food preparation gloves
Two tables by the window are stained with dried coffee; the window sill is covered in dead flies and wasps
So, how hungry are you? You’ll probably wait until the next food shop. We make decisions like this every day, and most aren’t so obvious.
Window dressing through Quality Web Design
The same principles apply to websites through quality web design. To capture the attention of any visitors, you need:
A visually pleasing, smart and professional design
Content that is well written
Photographs and images that are of a high standard
Quality Web Design
Passing visitors decide within a few seconds whether to stay or move on. Being price competitive is not enough: you need to create a good impression, demonstrate quality and build trust rapidly – via quality web design.
As most visitors are unlikely to know your company or brand, they’ll make a decision about your company based entirely on what they see on your website pages, heavily impacted by quality web design. First impressions are everything.
If your website has been cobbled together by a friend, or someone who ‘knows a bit of HTML’, you may need to think again, because the chances are, you don’t have a quality web design. Your competitors’ websites will have a quality web design by professionals who understand how to portray a powerful image, reliability and above all the trustworthy nature of their business – just through the quality web design.
Their websites are also likely to have been professionally written by a copywriter who understands how to capture people’s attention, nurture an enquiry and sell the benefits of their products and services – all in a few paragraphs.
So, if you want to attract high quality customers, make sure that the look and ‘feel’ of your website pages are also of a high quality and do real justice to your products and services through quality web design.
P.S. Fusionsoft offers a free quality web design review and search engine optimisation review for all Uxbridge, London and UK websites.
Tip: To see your UK government website complience requirements, and this months tip to encourage more customers to buy your products through quality web design and more, to to http://www.ecommerce-web-design-seo.com/blog-tips.
Web Design London The Most Vibrant Place For Great Looking, Cost Effective Sites
WebteamEU provides online solutions for companies of all sizes. Not only do we cover web design and development in London and Surrey, but also for the rest of the United Kingdom, Europe, America, Australia and Dubai. Whether you are looking for a web development company to provide you with solutions for complex problems, or you want a basic website we are confident we can help.
As a web design company in London we aim to combine quality web design with clever development in order to provide our online solutions. We recognise the challenges small startup companies can experience and we have put in place a number of solutions to help.
Type in “design company in London” into the Google search engine and you will see we are in the top 10 listings. We like to think that if we can get ourselves to the top of the search engines, we can get our clients there too.
We will use our expertise in web design, development and search engine optimization to create a great web site for you. Your competitors automatically become our competitors and we will work with you to give you the highest rankings possible. Web design London is one of the most efficient and copious ways to get a professional website that works as a platform to sell 24X7.
Unless a company appears on the first page of the major search engines, such as Google, they may not achieve the exposure they deserve. Our team of web designers, developers and SEO consultants create solutions in order to get you as high up on the search engines as possible. Fast emerging as a synonym to web design London, WebteamEU not only aims to optimize your web site, conversions and ROI but your satisfaction levels as well.
As a premium web designers in London, we have an excellent customer satisfaction record due to the fantastic results we create and we understand the issues and challenges faced when trying to choose a web design company to work with. Read our latest customer comments to see what past and existing customers think about our web design, development and overall customer service.
We will listen to your web design and development requirements, work at your pace and always advise you how to make the most from the web.
Web design London has been quite a phenomenon and we have moved to tap it in the most desirable manner for our valuable clients across different verticals. We, at WebteamE keep ourselves updated about the most recent Web design London technologies to render you a cutting-edge solution.
Why Choose Professional Website Design Companies to build up Your Web Portal
With the online search market increasing rapidly, the simplest way to make huge amounts of people mindful of your goods and services is to place your business online. The web usage has spread to such a diploma that even weekly buying is done on-line. In such a scenario, it makes sense that you can create a website of your very own. To bring your company online, you should hire the assistance of an improvement company for the job competently.
A professional web business will help you by strategizing, exploring market requirements and then planning the site in conformity with the choices of the second. An aesthetically appealing web site is helpful in getting in business and is another reflection of the kind of enterprise you are performing.
Using a professional online company will give you the benefit of having the ability to submit the site to various exhibits, which will probably direct targeted traffic, as well as potential clients, to your website. Being exhibited across the web also enhances your professional reliability.
Customized website design is one of the benefits of using professional skills to design your web site. Hiring a growth company to make your website allows you to tailor the web pages to suit your organization modules. As opposed to a web template, a custom-built website could have a totally exclusive format, which gets rid of the possibility of your site looking comparable to some other design created site. At website design companies, the designers produce their own design of link posts, logo placing, graphics and so forth.
London professional web design coming from a development business is sure to be up to date about the latest software, tools, web browsers and technologies. For that reason, your site could have lesser little bugs and more internet browser compatibility.
An expertly designed site also provides you with the option of possessing on moving site upkeep. This means that whilst you concentrate on your company, the modernizing of your internet site is taken care of through the developers.
It can be hard to think, but obtaining a web development business to design your website will also improve the search engine exposure of your website. A professional will ensure that every code markups are clear and easy to read through, making it simple for the web page crawling spiders. Moreover, a great site design and style also means more and more back links and additional visibility may come your way.
Lastly, the most important reason for getting a web development organization to design a web site is the impact it creates. An expertly designed website is bound to seem much better than a web site that is manufactured using a web template. For all potential customers, the first perception often can make or pauses a deal. Developing a website that reflects professional mindset speaks positively for your organization.
Hiring pros not only will save time but in addition ensures that your internet site is SEO warm and friendly. With the help of a professional web design business like from http://shishiishi.com/ you can even innovate marketing techniques that will take in more company. So, after you decide on working on your web portal, don’t appear beyond professional web design companies to complete the job.