Enhance Your Ecommerce Website Through Quality Web Design

http://www.ecommerce-web-design-seo.com

In our previous blog, we explained Pay Per Click marketing; this time we’re looking at the quality of your website through quality web design and the impact that this can have on your visitors’ decision to buy.

How attractive is your ‘shop window’, and how is this affected by Quality Web Design?

Your website is your shop window. It takes only a few seconds to walk past most shop fronts. We all make judgments based on lots of pieces of information. For instance, imagine you’ve been working hard and you’re starving. In the time it takes to walk past your local sandwich shop, your brain can take in countless pieces of information:

One guy making the sandwiches is sneezing; none of them are wearing hats to protect the food from their hair

One staff member is handling delivery boxes whilst wearing food preparation gloves

Two tables by the window are stained with dried coffee; the window sill is covered in dead flies and wasps

So, how hungry are you? You’ll probably wait until the next food shop. We make decisions like this every day, and most aren’t so obvious.

Window dressing through Quality Web Design

The same principles apply to websites through quality web design. To capture the attention of any visitors, you need:

A visually pleasing, smart and professional design

Content that is well written

Photographs and images that are of a high standard

Quality Web Design

Passing visitors decide within a few seconds whether to stay or move on. Being price competitive is not enough: you need to create a good impression, demonstrate quality and build trust rapidly – via quality web design.

As most visitors are unlikely to know your company or brand, they’ll make a decision about your company based entirely on what they see on your website pages, heavily impacted by quality web design. First impressions are everything.

If your website has been cobbled together by a friend, or someone who ‘knows a bit of HTML’, you may need to think again, because the chances are, you don’t have a quality web design. Your competitors’ websites will have a quality web design by professionals who understand how to portray a powerful image, reliability and above all the trustworthy nature of their business – just through the quality web design.

Their websites are also likely to have been professionally written by a copywriter who understands how to capture people’s attention, nurture an enquiry and sell the benefits of their products and services – all in a few paragraphs.

So, if you want to attract high quality customers, make sure that the look and ‘feel’ of your website pages are also of a high quality and do real justice to your products and services through quality web design.

P.S. Fusionsoft offers a free quality web design review and search engine optimisation review for all Uxbridge, London and UK websites.

Tip: To see your UK government website complience requirements, and this months tip to encourage more customers to buy your products through quality web design and more, to to http://www.ecommerce-web-design-seo.com/blog-tips.

Get the best web design Calgary firm to work on your website

Web design and branding are two important steps in your Internet marketing campaigns. Big and small businesses alike would want to have the best of the websites to attract prospective clients. They would want their website to be unique so that they are able to stand out. The websites designed can be unique only if the Website designer Calgary understands the business and the market niche within which it operates.

Finding good Web design Calgary Company

There are many a web designer in Calgary. However not all of them can give you what you want. You need to find a designer who can understand your marketing objectives and your market. Only if your prospective clients are understood, can something be designed to convince them. The website will serve as an important means of communication and hence has to present your business in the best possible way. Therefore you need to find a web designer Calgary who can take care of the aesthetics, keeping in view the communication and marketing objectives.

Elements of design Points to consider before you choose Website designer Calgary

Your website may have videos, text, audio, animation, e-commerce tools, landing page tools and a lot more. The web design should serve as a connecting element. It should unify discrete elements and present a theme that talks about your business. According to commonly agreed statistics, the web visitor will stay on the page for more than half minute if the design is not appealing. Therefore you need to avail the services of a web designer in Calgary who is reputed to make communication possible and not just visually appealing websites. This way you will not only be able to get the visitor to read the text that you have presented or watch the videos, you will also make sure that he comes back to the website to sign up for your services or buy your product.

Creative Web Design and Development Canada

It doesn’t mean you need to take a web design course and design your website yourself, though. There’s no need to get into the nitty gritty details if you don’t have the time nor the patience to learn web design, because nowadays there are thousands of web designers who can do the job for you.

The only thing you need to spend time on is choosing the right web design company which can produce the web design that speaks well of your company. After all, your website is your business card that is available to prospective clients 24/7. Thus, it’s necessary that you hire a web design company that can communicate your company objectives and can improve your company image.

Define What You Need

In choosing the best web design company, you need to decide on the type of content that you want. You would also need to have a profile of your target market. Will your website be an ecommerce site, where your visitors can order the products you are selling online? Or maybe it will just be an informative site, one that highlights the services that your company offers. It’s better to get these questions answered first, before you start your search for the right web design company.

The Search Process

How do you go about the search for the perfect web design company? You can ask for referrals. That’s a good place to start. Usually, there will be people in your area who have hired web designers in the past and can give you a good referral.

Working with a web design company which is in your area has its advantages, as you can meet the designers in person and can easily discuss with them how you want the project handled. For instance, if you’re in Toronto, a good web design company to check will be NVision Solutions, which not only designs web pages but also provides company branding design packages. The company’s best referrals come from their clients who form their wide portfolio of completed projects.

When assessing the candidates for your web design company, check their websites and see if their sites are easy to navigate and if the information they provide about their own companies reflect their strengths.Review their client portfolio to see their past projects and to get an idea how they have designed web pages of other companies.

It will also be an advantage if a web design company has already created sites for other companies which belong to the same industry as you do. That means they already have an idea of your target market and they can design the pages tailored to the demands of the clients that you are trying to serve.

Your best web design company choice will be one that can also provide a total package, which may include web hosting, graphic design, content, database preparation and some internet marketing which can all make the job a lot easier for you.

The whole selection process of a good web design company may all seem like hard work and may take considerable time, but it will all be worth it. After all, your online presence will greatly impact your business, so be deliberate in choosing and select the one that can deliver the job best.

Increase Usability of your Website by Availing Professional Web Design Services

When you get a website designed for your business. You want that it should be used properly for the purpose it was designed and uploaded on the server. In addition, usability is a measure to know how easy the website to use is.

High usability is crucial for any website to survive online. If your website is not user friendly then you may lose potential customers, as they would not want to waste time on your website and figure out how to use it. You would not want that your visitors should leave without their purpose being solved.

A site with a good usability will greatly improve your conversion rate, which means that you will get more traffic to your website and make more money.

Now the question arise how to improve usability of your website?

The easiest way to improve usability is by user testing. You need to find a few users representative acting as target audience. Then you may ask them to test your website once they are done with that you can ask them question. This way you may figure out the problems they faced and the good things about your website.
Nevertheless, it is always advisable to run these tests before you majorly launch your website so that whatever changes have to be made can be done easily and then a perfect piece of work is uploading on the web server.

A very important aspect of avoiding any sort of mistake is to hire a web design company, which can provide you professional web design service.

An online business website does not need an owner to have a great office or a big shop. It just needs the internet connection to be accessible which will save a business owner from a lot of investment. In addition, this would permit the website owner to offer his goods and services at a price lower than that prevailing in the market.

The number of people who want products and services to be delivered at doorstep is increasing exponentially. Some people might feel humiliated to enter a store and not buy anything just because everything was above their budget. Therefore, they prefer buying online so they do not have to face such type of embarrassment and they can choose products to buy which are in their budget. If the web design is excellent and effective, enough then it will help convert the visitors into buyers and it is obvious that maximum possible revenues can be generated. The revenue generated due to these sales through website make the web design affordable and worthwhile.

All this in turn increases the usability of your website to the maximum also bringing lot of benefit to the business and company.

You do not need someone supervising all the transaction buying or selling 24*7 it is done without need of any work force with help of application and this facility is available in most website in todays time. This helps to bring in customers to your website whenever they feel free or comfortable.

These web design services are provided by professional web design companies. A professional adept web design company can bring huge success to your business.

Web design secrets

Constructing a website has moved into a whole new era, where the web designers of the present are faced with a new process of constructing web sites and web pages that are easily noticed by the search engines yet still look good. With more vendors trading on the Internet the desire for seo web sites and web pages have increased. The totally free natural website traffic from search engines like yahoo is a worthwhile asset for any organization that makes use of the word wide web.

So where exactly do you begin building a website that is eye-catching yet can be noticed by search engines like yahoo without difficulty? In this guide I will teach you one of the procedures that I make use of, that will increase the overall general performance of your web page. Presently Google and yahoo and the other leading search engines are seriously keen on page load times. Page load times are certainly one of the aspects that Google and the other main search engines uses to estimate your web pages search engine position or serp, or in very simple English what page your site is on in the search results for a given keyword phrase.
There are a couple of handy programs that are absolutely free that can be put to use to help enhance your web pages general performance. The first resource is generally known as Y slow and the second program is aptly known as page speed. Both these programs are really helpful and will screen all the statistics in respect to your web pages download speed. The programs will also give you suggestions on exactly how to increase your web pages general performance and what improvements you have to make if you wish to boost your web pages overall general performance.

If you are creating a website for your self our a customer then there are few general principles that you can work to make sure your web site performs nicely. As a general guideline try to keep the size and amount of pictures on your page to a bare minimum. Big pictures or images will increase the download time of your web page a fair deal, if you do have to make use of pictures or images then try and keep them modest and compress the illustrations or photos to lower the download time. If you are using several images then its a great idea to group them all into one singular image, you will not make the file size any less significant but it will lessen the quantity of http request on the server i. e. 7 unique files will become 1 singe file.

By way of example if you are contracted to design and style a website for a customer and there are sections of the web page that use various graphical items just like buttons and boxes then group all the unique elements collectively and save them as one particular file or image. Dependant on the complexity of the box or button that you have designed, it could be comprised of five or six different images or files. Grouping all the images or files collectively will generate an individual file which will result in just one request. Every picture file on your web page will have its very own url for example mysite.com/images.png with an http prefix. Each image and file is requested by the server and the more request that there are the slower your web page will load.

So how fast dose your website need to be? The simple answer as quick as you can make it especially if your page or site has to be discovered for affiliate sales or ad sense clicks or for any other marketing program. When you use a page speed application like the ones outlined above then you will see how they rate or grade your website with a score typically out of 100 or a grade A to E, the greater the grading or score the swifter the web page is (A or 100 is the greatest).